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Pictured above: Owner Maureen Moreno
Maureen Moreno began her career in Watertown in 1993 at the Market on Water Street, when she owned a gift basket store that had an emphasis on corporate arrangements. After two years, Maureen closed the store to pursue an office position. In 2011, Maureen was ready for a change in her career and has happily been in her current location since September of 2014.
Elegant Arrangements by Maureen, LLC is a florist and gourmet food gift basket shop. Maureen provides a variety of floral designs for any occasion and is happy to customize designs for her customers. She loves working with brides and considers it an honor to be a part of a couple's special day. Wedding consultations are by appointment and can be set up by email or calling the shop.
Interestingly enough, Maureen states that most of her business comes from out of town via her website. Maureen has a focus on contemporary design and follows the trends of florists from around the world including England and Sweden for her inspiration. All of Maureen’s designs are original and one of a kind as she views floristry as an art and it makes sense to her that not every arrangement is the same.
Everything on www.maureenselegantarrangements.com is her original design and there are no stock photos. Maureen works with BloomNation (not FTD or TeleFlora) because she just loves the support they provide for the florists. By working with BloomNation, Maureen is able to contact the customer directly, unlike the other nationwide order gatherers. She is currently working on a separate website for gift baskets and we can’t wait to see her creations!
Maureen is a member of the Watertown Area Chamber of Commerce because she likes the connection to the businesses in Watertown and thinks it’s a great way to market her floral designs and Wisconsin made gift baskets.