• Chamber of Commerce
  • Main Street Program
  • Watertown Tourism Committee


From independent retailers to national chains, Watertown offers small town charm with big city conveniences.

Local merchants pride themselves in top-notch customer service, providing customers with an enjoyable shopping experience. Visitors exploring historic Main Street will be greeted by eight blocks of one-of-a-kind retail shops.  In addition to eclectic gifts, Main Street's shops offer books, coffee, jewelry, antiques, home furnishings, and footwear.

Beyond the downtown, shoppers will find more gift shops, clothing, coffee and coffee accessories, thrift stores, meats, cheeses and wine, music supplies and much more. 


AbleLight Thrift Shop - Watertown  Logo

800 Montgomery Street
Watertown, WI 53094

Phone: 920-261-7030


Ava's a posh boutique Logo

209 E. Main Street
Watertown, WI 53094

Phone: 920-390-4800


Brown's Shoe Fit Co. Logo

212 E. Main St.
Watertown, WI 53094

Phone: 920-261-2395


EZ Promotion Logo

942 Mulberry Street Street
Lake Mills , WI 53551

Phone: (920) 342-2220


GT Designs & Apparel / I Fling Plastic Logo

807 N. Church Street
Watertown, WI 53098

Phone: 920-206-9323


Sandra D's Bridal Boutique Logo

115 E. Main St.
Watertown, WI 53094

Phone: 920-261-1313


The Chic Boutique Logo

113 E Main Street
Watertown, WI 53094

Phone: 920-390-2022



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