Ava's a posh boutique that specializes in trendy women's clothing, accessories, and shoes. The store offers a unique shopping experience with new arrivals weekly. We strive to make shopping convenient. You'll be sure to find something you love. But don't let the high end look fool you, our prices are incredible. Ava's has unique locally handcrafted items perfect for any occasion. Amanda Schwefel the owner, with the help and support of her husband Jeff and daughter Ava (who the store is named after) runs the store in Downtown Watertown.